2023 Blogging Guidelines for Passive Income Business

To get a Passive Income, you can start your own blog business. There are many profitable things that you can do with a blog, but if you want to make money blogging or have passive income, then you will need to get started right away. Here is a step-by-step blog guideline on how to create passive income using a blog:

What are a blog and its features?

A blog is a website that an individual or group of people runs. Blogs can be personal, like this one, or they can be business-oriented and related to a particular industry or topic. A blog is a website that allows people to post their thoughts, ideas, and other content. You can also use it to promote products and services related to your niche. To have a successful blog, it should have the following features;

  • Posts: A blog typically comprises individual posts displayed in reverse chronological order, with the most recent post appearing at the top.
  • Archives: Blogs usually have an archive of older posts, which can be organized by date, category, or tags.
  • Comments: Most blogs allow readers to leave comments on posts, which can help foster community and discussion around the content.
  • Categories and Tags: Blog posts can be organized into categories and tagged with keywords to make them easier to find and navigate.
  • RSS feed: Blogs often have an RSS feed, which allows readers to subscribe to the blog and receive updates when new content is published.
  • Search function: Blogs typically have a function allowing users to search for specific content.
  • Social media integration: Many blogs are integrated with social media platforms, making it easy to share content and engage with readers on social media.

Many features are available on most blogging platforms; some are free, while others require payment. These options include adding images to your post, Creating custom page layouts, and Scheduling posts in advance. Hence, they appear at certain times rather than immediately after publication, just among the few you can pay for.

Setting a blog guideline template

Here is your checklist when starting your blog;

  1. Set up your blog’s domain name.
  2. Get a website hosting company.
  3. Install a WordPress.
  4. Get your Website Theme.
  5. Create and post your blog post content.
  6. Promote your website.
  7. How do you monetize your blog from day one?

Pick your domain name.

Your domain name is the web address that people will use to find your blog. It should be short, memorable, and easy to spell. Be sure to check your domain name’s availability before launching your blog. If it’s already taken, you can purchase it from the current owner for a fee or try to find an alternative that works.

You can buy your domain name from a domain registration company. However, we recommend the following companies with a more excellent reputation in terms of delivery.

The most common domain names(.com) Start from $9.99.


They have the most budget-friendly offers, starting at only $5.98.

Namecheap blog guidelines

The domain names cost begins from $15 per year.

Get a website hosting company.

Hosting is the process of storing your website’s files on a server. You need a hosting company because people can only access your site if hosted somewhere.

One thing to factor in when choosing a hosting company is whether they offer WordPress or other website-building tools like Joomla or Drupal. These different types of content management Systems platforms make creating your website easier than doing everything by hand.

The second thing is security. Does the company use encryption? Are their servers secure against attacks?

The third thing is speed: Does the site load quickly enough for visitors?

And finally, the price. You probably want to spend less money on this service initially since there are so many other costs involved with starting any business; however, there are plenty of affordable options, depending on how big your blog becomes over time.

Find a web hosting company from these companies we have worked with, which have proved very reliable.

Hostinger – Best for Small businesses and Personal websites. With a Free domain name, your website hosting will cost you only $2.99 monthly.


Nexcess – Best for Woocommerce and high-traffic websites. You will get Free instant access to staging, SSLs, daily backups, unlimited email, premium plugins, a curated WordPress stack, and extra two free months of hosting.


Install a WordPress

To start your blog and make money, you must install WordPress on your website. To do this, go to https://wordpress.org/download/. Once there, click on “Download” and then choose the version of WordPress that best suits your needs (the newest version being 6.2).

Once downloaded, open up that file with an archive manager like Winrar or 7Zip and extract its contents into a folder on your computer where you can access them easily later (I typically put all my files in Documents). Now we need to go into our hosting account’s cPanel area, where we’ll upload everything we extracted onto our web server’s root directory (usually found under ‘Files’ in cPanel).

Most web hosting companies will come with a free preinstalled WordPress, Whose installation requires just a click of a button.

Where can I get a website theme?

When choosing a theme, you’ll want to find a highly customizable one. You can always hire someone to make changes, but it’s much easier if the theme has built-in customization options and widgets.

The next thing to look at is responsiveness (or “mobile friendly”). Responsive websites automatically adjust their layout based on screen size. Hence, they look good no matter where your visitors come from, whether on desktop computers or mobile devices like smartphones or tablets.

Once you install WordPress, You will get Free themes with a free Starter template. Kadence Pro theme is one of the best themes that will work well for your website.

SEO-friendly themes also have some advantages over non-SEO-friendly ones: they tend to be easier for search engines to index than less optimized ones, and if done right, they’ll give your blog an edge over competitors who don’t invest time into making sure their blogs are correctly optimized before launch day arrives.

Here are our top websites where you can get a theme with all the above features;

Elegant Themes – Here, you will find the Divi theme, one of the world’s most popular themes. The Divi Builder makes it easier than ever to build a website. Whether you’re a beginner or an expert, with its visual editor and hundreds of pre-made designs, you can create any site quickly. It will only cost you $89 to get this theme, and you will have one of the best website designs.

Elegant theme

Theme Forest – What kind of website do you want to build? You will get all types of WordPress themes, eCommerce templates, Site templates, Marketing templates, CMS templates, and Blogging templates. Theme Forest has unique themes and templates for all budgets, and any project is catered for.

What plugins should I use for a WordPress blog?

This section will discuss some essential plugins you should install on your WordPress website.

  • Rankmath is a great plugin that will help you track your website’s search engine rankings over time. Rankmath is also helpful in tracking the progress of your SEO campaign and finding out how well it’s working.
  • Yoast SEO is another excellent plugin that can help you optimize your blog for search engines like Google, Bing, and Yahoo. This plugin lets you add structured data markup to your site so that it will appear in Google’s Knowledge Graph more often than usual.
  • WordFence is a great plugin that will help you protect your website against hackers and other threats. WordFence has a firewall, malware scanner, and intrusion detection system (IDS). It also provides real-time alerts when something happens on your site that looks suspicious from an SEO point of view.
  • Google Kit is a plugin that will help you customize your Google Search Console settings. This plugin can add custom properties to your site and create custom reports.

Create and post your blog post content.

Before you start writing, it’s essential to define your audience. Who is reading your blog? How old are they? What do they like to read about? Once you have this information, it will help guide the content of your posts and keep them relevant and exciting for readers. Once you have a better idea of your audience, it’s time to write. But before you get started, there are a few things you should do:

  1. Write a draft of the post.
  2. Create an outline
  3. Add visuals
  4. Edit and proofread

Several AI content tools have come in place to help you generate a lot of well-optimized content for search engines.

Here are must-have tools that will propel your passive income business to profitability.

Jasper ai – To write your content at scale, this is the tool of your choice. Whether it’s the web content, Facebooks ads, or marketing copies. We highly recommend this tool for quick success in your blogging business.

Jasper AI

Surfer SEO – You need a lot of traffic for good passive income. You can only get this by ranking well in the search engines. Surfer SEO is the tool that will ensure that your content is well optimized for high ranking.

Surfer SEO

Promote your website

Promote your website

The first step to getting traffic is to promote it.

The best way to execute this is through social media and search engine optimization (SEO), but there are other options: paid advertising, email marketing, and feedback.

If you want to promote your website, several marketing platforms help you get there quickly. We recommend the following marketing tools that have accelerated our income in our blogging business.

MailerLite – Digital marketing tools that grow your audience and help drive revenue. Supported by award-winning customer support 24/7. With this, you can carry out your email campaigns. Mailerlite’s free package will give you 1000 subscribers and 12000 monthly emails.


Gist – Start with the free plan package and upgrade later. You can integrate Gist with your WordPress and promote your website. Get an email list and inform your audience whenever you release a new blog.


How do you monetize your blog from day one?

One of the reasons why people start blogging is to earn money from it. It’s not easy to monetize your blog, but you can do it if you follow these tips;

  • Affiliate Marketing – Find affiliate products you can promote on your blog. It is one of the best ways to make money from your blog. You don’t need to create content for this method but write reviews about the products and share them with people interested in buying them. Email marketing remains one of the effective methods to get new customers, so you must have an email list before starting this method.
  • Sponsored Posts -Sponsored posts are one of the most popular ways to monetize your blog. You can write sponsored posts for companies that have products or services that you love and believe in, so it’s essential that you only promote brands and products on your website if you genuinely believe in them.
  • Digital advertising -Digital advertising is the most popular way for bloggers to monetize their blogs. You can run ads on your site or use Google AdSense to earn money from other websites. There are many ways to make money with Google AdSense, so you must explore them before choosing one method.
  • Offer services -Another way to make money with your blog is to offer services. You can offer freelance writing, copywriting, editing, or proofreading services for people who need help with these things. You must have some experience in the field you’re working in, so be sure to build up your portfolio before starting this venture.


You can make money by blogging, but it’s a long and complicated journey. It would be best to have patience and persistence to succeed in this field. If you follow these tips and guidelines, then there is no doubt that your blog.

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